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Verbatim BD-R LTH media is manufactured with an organic dye that turns the disc's reflectivity during recording from "low to high". Other BD-R discs use the "high to low" recording method. Additionally, BD-R LTH is manufactured on converted CD-R/DVD-R production lines, which utilize a spin coating process and allow excess materials to be recycled. These two cost-cutting measures let us pass along the savings to you.